One word I have heard used over and over about the Jets this year is rebuilding. From Football analysts to the average fan, most believe this word accurately describes the 2013 season. They see seven defensive starters missing from 2012 and multiple free agents of the Jets and other teams come through Florham Park without a new deal. While it is fair to acknowledge that this current team has gone through some significant overhaul from last season, I am quite hesitant to call this a rebuilding process.
Rebuilding is an ugly term used in sports. When fans hear that their team is rebuilding it brings an instant chill up their spines. The idea of tearing something down and building it back up from nothing is one fans don't want to think about. This idea of rebuilding in this way conjures up thoughts that this process will take many years to accomplish. Worst of all, it is the proverbial "white flag" before a season even begins. A team that is rebuilding has no chance of making the playoffs or more importantly a championship. Fans need and want hope for their team. This is a major characteristic of rooting for a team. With no hope for an upcoming season, fans lose interest and some even turn against their beloved team. This is exactly the negative affect that the term "rebuilding" can have on a fan base. I would like to tell gang green fans an important message. The Jets are not rebuilding. Because there is no such thing as rebuilding anymore in today's National Football League.
Rebuilding is a thing of the past in the NFL today. Teams no longer tear down their franchise for a few years to get it back to the top. Now this may be untrue when it comes to other sports and their teams. ( see New York Mets, Miami Marlins, Brooklyn Nets, etc etc) The NFL today just does not rebuild. A better term for what the Jets and teams in the past are doing is Retooling. The Jets are retooling their roster in John Izdik's idea of what a playoff team should look like. The Jets have not blown anything up here. They let a few aging or oft-injured players with huge salaries go and have refused to overspend on free agents who may or may not even be worth it. I don"t call this rebuilding, I call this smart. They have refused to budge in any trade for their star player Darelle Revis unless they are getting back major compensation. Once again, this is smart. Izdik has seen a team, his former team the Seahawks go from a disappointing season in 2011 to a Super Bowl contender less than two years later. The Miami Dolphins a few years ago went from a 1-15 season to division champions the following year. San Francisco, who just 3 years ago went 6-10 just narrowly missed winning their 6th Super Bowl last year. The Niners did not tear their franchise down. They drafted well, made the right trades, and brought in new leadership to make the right decisions for the team. I see the same thing happening for this current Jets team. New leadership has already taken over and hopefully they make the same correct decisions these other franchises did on their return to relevance.
So in conclusion jets fans, take this simple message with you. The Jets are not rebuilding. That term has now become extinct in football. They are simply retooling. Quietly adding valuable pieces and making the smart decisions that will help turn this great franchise around for good. NFL teams do not take seasons off or quit before a season starts. The Jets may not make the playoffs this year but you know with Rex Ryan's competitive nature, they will not lay down for anybody. And with Izdik now calling the shots, he will not be rebuilding anything. He will simply be retooling this franchise for success for the years to come.
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